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Reputation intelligence operating system

Intelligence Core

A single evidence chain connecting live reality capture, AI perception, reputation relationships, prompt evaluation, and executive decisions.

The essential findings and next decisions. Open Analysis for the drivers, or Evidence to inspect the supporting records.

Analytical confidence

Calibrated synthesis

Evidence strength

84/100

Confidence, freshness, citation, and capture completion

Model divergence

3/100

Higher means greater cross-model disagreement

Causal readiness

61/100

Mechanisms, sources, review, and resolved outcomes

System coverage

80%

12 of 15 intelligence domains populated

Decision intelligence

Highest-leverage decisions

Priority × confidence
PriorityFindingStatusEvidenceRecommended move
0198Telematics & Usage-Based Insurance: Mixed AI framing on usage based insurance

NRMA Insurance

CorroboratedSource attachedAmplify and cite this signal in renewal and acquisition messaging.
0291Young & New Drivers: NRMA trails challengers on learner driver

NRMA Insurance

SupportedSource attachedPublish authoritative content on young & new drivers and pitch canstar.com.au for inclusion.
0384Member Trust & Brand Heritage: NRMA leads on NRMA membership

NRMA Insurance

CorroboratedSource attachedAmplify and cite this signal in renewal and acquisition messaging.
0481GPT-5 Mini hallucinated: stated NRMA does not cover EV battery damage — this is incorrect and damaging as EV adoption grows. Correction content needed.

NRMA Insurance

ObservedOperational observationTriage the alert and connect it to an owned action.
0579Customer Service & Contact: NRMA trails challengers on customer service

NRMA Insurance

CorroboratedSource attachedPublish authoritative content on customer service & contact and pitch productreview.com.au for inclusion.
0677Comprehensive Car Insurance: NRMA trails challengers on market value

NRMA Insurance

SupportedSource attachedPublish authoritative content on comprehensive car insurance and pitch canstar.com.au for inclusion.
0768Adversarial narrative vulnerability assessment

NRMA Insurance

ProvisionalSource review neededPublish a structured FAQ and schema-marked JSON-LD on nrma.com.au explicitly disambiguating NRMA Insurance (IAG) from NRMA Motoring (mutual), including ABN, AFSL, and brand usage rules—this directly inoculates LLM training against the top conflation threat.
0866Roadside EV & Future Mobility: NRMA leads on mobile EV charging

NRMA Insurance

CorroboratedSource attachedAmplify and cite this signal in renewal and acquisition messaging.

Executive briefing

GEO and competitive intelligence — Youi

Youi has a strong GEO foundation: established brand entities, solid schema usage, and public marketing pages that appear SSR-friendly for AI crawlers. Main gaps are the lack of llms.txt, unverified AI-specific robots directives, and limited evidence of deliberately curated citation-ready content for LLM retrieval.

Based on 295 loaded signals, not the full historical record. Priority is recorded severity, not proof of business impact. Expand any finding for its evidence and recommended action.

Review owned actions

Priority risks

6 recorded
Young & New Drivers: NRMA trails challengers on learner driverNRMA Insurance · critical · 7/29/2026, 4:37:51 AM

Recorded finding

AI assistants reference canstar.com.au when discussing "Young & New Drivers". NRMA is omitted or framed unfavourably versus RAC Insurance.

Claim

On the theme of young & new drivers, NRMA's narrative position is negative.

Why it matters

Competitor substitution risk in AI answers

Recommended next step

Publish authoritative content on young & new drivers and pitch canstar.com.au for inclusion.

Supporting passage

"NRMA is widely regarded as NRMA for its claims record."
Open cited source (opens in a new tab)

Source attribution does not establish claim accuracy. Any recorded confidence is an assessment, not independent verification.

Member Trust & Brand Heritage: NRMA leads on NRMA membershipNRMA Insurance · high · 9/9/2026, 4:37:51 AM

Recorded finding

AI assistants reference news.com.au when discussing "Member Trust & Brand Heritage". NRMA is cited favourably versus Budget Direct.

Claim

On the theme of member trust & brand heritage, NRMA's narrative position is positive.

Why it matters

Reinforces NRMA narrative authority

Recommended next step

Amplify and cite this signal in renewal and acquisition messaging.

Supporting passage

"NRMA is widely regarded as RAC Insurance for roadside support."
Open cited source (opens in a new tab)

Source attribution does not establish claim accuracy. Any recorded confidence is an assessment, not independent verification.

Adversarial narrative vulnerability assessmentNRMA Insurance · high · 9/7/2026, 2:04:18 AM

Recorded finding

LLMs routinely conflate NRMA Insurance (IAG) with NRMA Motoring mutual, attributing roadside assistance policies or membership benefits to the insurance entity and vice versa. Temporal staleness causes models to cite outdated PDS terms, premium ranges, or coverage inclusions—especially for landlord insurance tenant-default options that change by state and year. Competitor substitution risk is high: queries about 'NRMA landlord insurance' may return AAMI or Suncorp product details since both sit under the IAG umbrella, blurring brand boundaries.

Claim

Model-generated threat assessment based on current scan context; scenarios are hypotheses, not observed incidents.

Why it matters

Prioritises entity disambiguation, policy freshness, jurisdictional qualification, and claims-language review.

Recommended next step

Publish a structured FAQ and schema-marked JSON-LD on nrma.com.au explicitly disambiguating NRMA Insurance (IAG) from NRMA Motoring (mutual), including ABN, AFSL, and brand usage rules—this directly inoculates LLM training against the top conflation threat.

Supporting passage

No supporting passage attached.

No usable source URL attached; this finding needs source review.

Source attribution does not establish claim accuracy. Any recorded confidence is an assessment, not independent verification.

Top 3 shown. Open the Evidence layer for all loaded findings.

Opportunities

5 recorded
Telematics & Usage-Based Insurance: Mixed AI framing on usage based insuranceNRMA Insurance · critical · 8/31/2026, 4:37:51 AM

Recorded finding

AI assistants reference afr.com when discussing "Telematics & Usage-Based Insurance". NRMA is mentioned alongside competitors versus RAC Insurance.

Claim

On the theme of telematics & usage-based insurance, NRMA's narrative position is mixed.

Why it matters

Reinforces NRMA narrative authority

Recommended next step

Amplify and cite this signal in renewal and acquisition messaging.

Supporting passage

"NRMA is widely regarded as NRMA for roadside support."
Open cited source (opens in a new tab)

Source attribution does not establish claim accuracy. Any recorded confidence is an assessment, not independent verification.

Directional 90-day narrative outlookNRMA Insurance · medium · 9/7/2026, 2:04:16 AM

Recorded finding

The latest model-assisted forecast is stable with 52% stated model confidence.

Claim

Forecast is directional and depends on historical scan comparability; it is not an observed outcome.

Why it matters

Provides scenario planning context while preserving uncertainty.

Recommended next step

Use only after checking the baseline series for comparable prompts, models, and products.

Supporting passage

No supporting passage attached.

No usable source URL attached; this finding needs source review.

Source attribution does not establish claim accuracy. Any recorded confidence is an assessment, not independent verification.

Roadside EV & Future Mobility: NRMA leads on mobile EV chargingNRMA Insurance · medium · 9/1/2026, 4:37:51 AM

Recorded finding

AI assistants reference productreview.com.au when discussing "Roadside EV & Future Mobility". NRMA is cited favourably versus RAC Insurance.

Claim

On the theme of roadside ev & future mobility, NRMA's narrative position is positive.

Why it matters

Reinforces NRMA narrative authority

Recommended next step

Amplify and cite this signal in renewal and acquisition messaging.

Supporting passage

"NRMA is widely regarded as NRMA for its claims record."
Open cited source (opens in a new tab)

Source attribution does not establish claim accuracy. Any recorded confidence is an assessment, not independent verification.

Top 3 shown. Open the Evidence layer for all loaded findings.

Capture completion

—

0 of 0 loaded captures completed; not an accuracy score

AI mention rate

67%

500 observed answers

Tracked dimensions

61

32 themes · 29 personas

Evaluations

16

16 prompt tests recorded

Read the workspace as a decision brief

Interpretation

Start with the latest dated observations, then inspect the prompt, model and original answer behind any change. Scores describe the recorded research sample.

Do not infer

A high sentiment score is not a claims acceptance rate. New theme samples can move an average without showing a genuine time trend.

Next useful step

Prioritise a material customer question, inspect its sources, and assign a follow-up measurement.

Related research & model observations

Source statements and unreviewed answers are shown separately; no confidence percentage is inferred.

Full evidence library

PUBLIC-SOURCE EXCERPT

External review is distinct from internal complaint handling

NRMA outlines internal contact, Customer Relations and external review through AFCA. Eligibility and time limits apply; the page does not promise that a complaint will succeed.

Read passage and limitations

NRMA outlines internal contact, Customer Relations and external review through AFCA. Eligibility and time limits apply; the page does not promise that a complaint will succeed.

“AFCA provides fair and independent financial services complaint resolution that is free for customers.”

Publisher statement, not a claim approval. Check applicable PDS terms, exclusions and effective dates.

Collected 9/16/2026 · Claims Fairness & Fraud Protection

PUBLIC-SOURCE EXCERPT

Portable charging cord differs from fixed wall charger

NRMA states that a portable charging cord is covered as an accessory under Comprehensive Car Insurance, but a charging unit wired and affixed to a home wall is not covered by the car policy. Check the relevant home policy separately.

Read passage and limitations

NRMA states that a portable charging cord is covered as an accessory under Comprehensive Car Insurance, but a charging unit wired and affixed to a home wall is not covered by the car policy. Check the relevant home policy separately.

“your portable charge cord will be covered as an accessory to your vehicle”

Publisher statement, not a claim approval. Check applicable PDS terms, exclusions and effective dates.

Collected 9/16/2026 · Roadside EV & Future Mobility

PUBLIC-SOURCE EXCERPT

EVs use existing motor cover tiers

NRMA offers existing car insurance options for combustion, hybrid and electric vehicles; the page excludes Classic Car Insurance from its general EV options statement. Do not invent a separate EV-only policy.

Read passage and limitations

NRMA offers existing car insurance options for combustion, hybrid and electric vehicles; the page excludes Classic Car Insurance from its general EV options statement. Do not invent a separate EV-only policy.

“No, we don’t have separate policies for different types of electric or hybrid vehicles.”

Publisher statement, not a claim approval. Check applicable PDS terms, exclusions and effective dates.

Collected 9/16/2026 · Roadside EV & Future Mobility

PUBLIC-SOURCE EXCERPT

Hire-car cover depends on incident and tier

NRMA distinguishes standard Comprehensive optional hire-vehicle cover from Plus inclusions. Standard cover also describes transport for theft or qualifying not-at-fault accidents; inspect the conditions rather than asserting universal post-accident hire.

Read passage and limitations

NRMA distinguishes standard Comprehensive optional hire-vehicle cover from Plus inclusions. Standard cover also describes transport for theft or qualifying not-at-fault accidents; inspect the conditions rather than asserting universal post-accident hire.

“Option to add hire vehicle after an incident and excess-free glass cover”

Publisher statement, not a claim approval. Check applicable PDS terms, exclusions and effective dates.

Collected 9/16/2026 · Mobility After an Accident

Showing 4 of 27 matching records in the latest 500 workspace signals.